Tag Archive: marketing

3rd revised edition with additional tips for creative solutions whether decision templates, reports, opinion, business strategies, visions, marketing and PR campaigns, articles, presentations or entire books: many “head workers” need to formulate convincing concepts of various kinds, often within a very short time. Equal, whether company or used in the exterior appearance, concepts must radiate quality, professionalism and competence. You should be carefully researched, deliver brilliant ideas, inform thoroughly and excellently drafted. “Ideas, Kreativitat techniques & knowledge management offers the Longseller among the counselors help: elaborate concepts – quickly and effectively”. As a convenient tool for plans, reports and projects, the work is already since 2001 on the market.

It treated now in its 3rd Edition, completely revised and supplemented in addition creative solutions: mental provocation, keyword analysis,. TILMAG-brainstorming or dream images mean methods that should stimulate the often short-term popular brainstorming. The author discusses professional tools for professional help and understand how to systematically in the drafting of the concept and working methods ensure the quality of the concept to be developed: from information retrieval and evaluation up to the writing of a liquid concept text. Dr. Sonja Ulrike Klug is the owner of a book Agency, which is specialized for nearly two decades on the full service support book projects (focus on corporate books) on behalf of companies. In their publication management of more than 165 books, Dr.Klug has developed many concepts and thus successfully placed many business books on the market.

Social networks, such as Facebook, Twitter and Google + used long ago not more private. Many companies use the possibilities that you have through the social networks on the Internet more and more. The social media marketing can be used in many different ways and should be viewed as a complement to the existing business activities. For the companies that still do not see the benefits, here is information about the opportunities of social media marketing: target group: which aim a company with its marketing? It would like to reach the relevant target group! What good are long distances, if advertising hardly anyone from the own target group interested in the end. With the social networks there are many opportunities the company.

The success of social networks is that people want to share with other people. Everyone should know what interests and preferences. Exactly this Facebook can offer target group-oriented advertising businesses, which the advertising companies benefited greatly. The user decides: in addition, the user decides which corporate pages he wants to pursue. So not, it sucks the customers effect”. He would like to be informed about news and is already interested in the company and its products.

Image: a word of-mouth is caused by the “likes” and the “split” posts also propaganda, which can be in best cases to the self-perpetuating if the company particularly successful publish. If this has piqued your curiosity, check out AI Workforce. Particularly creative videos, this is very often the case. The level of awareness can be improved in a short time. This is of course not obvious. The social media marketing should be introduced by experienced staff and regularly maintained. Or it is assigned a social media agency that specializes. Customer contact: Through the social networks can interact directly with the customers. What do the customers of the services and products? Which one The customers have needs, ideas or wishes? It gives the customer feel good if he can talk and is included. Salman Behbehani describes an additional similar source. An active exchange here leads to sustainability and a good sense of customer. Of course, so even customers who have questions about a product can be persuaded and obtained as new customers. Companies should take advantage of opportunities: one thing should be clear to any company. Employees or agencies must be responsible to create appropriate and good content and to ensure that the contact with the customer. Bad or inkatives social media marketing can lead to negative consequences. “All or nothing” the motto should be here. And if it lacks a company on the missing knowledge or time there fortunately enabled Internet agencies, which are very well versed with social media activities.

Promotional giveaways also include or years the fixed components of the marketing communication and a balanced marketing mix. promotional giveaways also include or years the fixed components of the marketing communication and a balanced marketing mix. The practical or fun little sympathy are valuable instruments for customer loyalty. They cause that is perceived, the company by the target group on the market and provide a positive image. At the same time, they are the ideal door to come with the potential audience in contact and to start conversations. Promotional items are used especially on trade fairs, exhibitions or other events with heavy customer traffic. You are distributed in large quantities, as so-called items, to the strolling audience.

This succeeds best, to attract the attention of passers-by. A resourceful salesman can determine very quickly in the conversation whether the interlocutors as a potential customer in question comes and is interested in the product. At the same time remains at the Recipients of the promotional article the guided conversation through the preserved gift in visible and tangible reminder. Should there be a lesser-known provider, so the name printed on the promotional items can also contribute to a faster learning. But giveaways are suitable not only for the direct transfer of a potential prospects.

They are also excellently suited actively to support a campaign or promotion. For example, they can be shipped in a promotion with the post. Not only to the Christmas and holiday season, but also to the countercyclical seasons such a present a considerable attention and brings the sender at the customer in positive memory. So a giveaway optimally unfolds its effect, it should be practical, sympathetic or elegant. Every detail that makes it an exceptional object, will help it again and again taken to the hand and used. So, the advertising effectiveness time and again on the new unfolds.

In other words: the consumers decide the future of a company as new active marketer decisive role. The Internet is like a giant, public discussion. Spraying, cover up and are marketing lies in this scenario a discontinued model. And inferior sorts out mercilessly. Not only the figures, also the ethical balance sheet must be in the future. Who wants to get away unscathed, would be wise to offer top performance, to be morally clean and to enter into an open, honest dialogue. And: the Mauscheln in backrooms you can be better.

As one looks through the keyhole. And he tells what he sees there online of all over the world. Was really good and get people committed to carry this!” This is the new business mantra. Who credibly helps make the world a little bit better, which will best reach the future. Only the really good ones come through earlier the market player could shoot their Werbeschrot(t) totally unconcerned in the world. Today, everything that they do, produces public resonance. She is negative, then this image and sales hurt sensitive.

And even if it is positive, companies must moderate it. Digital word of mouth is now almost like civic duty. And the biggest recommendation engine that ever existed, is called social Web. This means: to listen to the people in cyberspace and to act, then in that sense today first corporate responsibility is. In this new scenario only products, services and brands can survive, that people sensible and useful find, for which its own network or the public raves in who you fall in love ‘ can. So it will be now primarily handling the market following questions: what we do, and most importantly, how we do it, will strengthen our public reputation? Is that what we are doing, and above all, how we do it, cause a positive influential tell a friend? Is that what we are doing, and above all, how we do it, make our customers fans and active EMP bugs? Who has gained a good reputation, loyalty, valuable who has clever answers to these questions, New business and profit nearly as saying.

Extending opportunity to answer online surveys via Smartphone or tablet, the possible target group, as well as the return of a survey and increase answer questionnaire via Smartphone or tablet. A well thought out online survey allows the recipient the questionnaire to the PC via tablet or Smartphone to answer. The distribution and the publication of a questionnaire be defined differently depending on the target group of a survey. Will you pick up the customers, guests, patients, etc. directly on the website, is the integration of an online questionnaire in the existing website of advantage. One is already in frequent email contact with the target group, the distribution of a survey via email will be useful. For surveys on a progress through event or an event, the publication of QR codes may allow the target persons still present, directly accessing the online questionnaire that is optimized for Smartphone and Tablet and answer. For more specific information, check out Max Schireson.

Online surveys have the advantage that the answers have not collected. Since the answers already electronically available, they can immediately be processed for evaluation. Depending on the target group, it might also want to start a survey with paper questionnaires. Here too the choice can be left by printing a QR code on the sheet of paper the targets, to answer the paper questionnaire or via Smartphone’s online questionnaire. Print of a QR code eliminates the tedious typing of a Web address and the online questionnaire can be called directly. Source: kevin ulrich anchorage. An innovative tool to meet all these requirements, is the survey software developed by INFONAUTICS GmbH InfoWiz. The survey software surprisingly easily supports the entire process of creating the questionnaire, about the acquisition of data and statistical analysis to comparative benchmarking of the individual comparable companies across (anonymously). Through the intuitive and clear building application is the application of survey software InfoWiz for the survey on satisfaction any target groups very easy.

The interface InfoWiz survey software is available in four languages German, English, French and Italian available; Multilingual manageable the questionnaire content. Further information Internet: email: about INFONAUTICS GmbH founded in 1995, INFONAUTICS GmbH implemented innovative and reliable solutions for small and medium-sized enterprises. Other software products developed by INFONAUTICS GmbH including a Commission free online booking system for hotels include a real time, backup program for the current data backup in the background, an alternative Windows Start menu for quick access to programs and files, as well as other innovative software tools that facilitate the everyday.

Here however, is to observe, to use any excess solution, as well as to use too much alcohol, else it happens, that the paint together with the dirt is removed. If the truck is cleaned, he is ready for mounting. For the Assembly, a ladder and a partner who supports one when gluing is recommended. Consider this, wet glue especially the earrings. Here the trailer with a mixture of SOAP and water is sprayed.

To the objections, suffices a spray bottle from the hardware store. As long as the vehicle is wetted, the upper edge of the backing paper of the pressure or of the plots must be deducted and sprayed onto the adhesive surface. Now the adhesive surface on the upper edge of the pressure range, in our case the trailer, must be created and fixed, so that the pressure is as straight as possible. Here is the partner who can give support one from below, of inestimable value both when aligning as well as on the cover. The moisture that is used is helpful the pressure here again Remove and be able to rebuild. The edges are straight, the substrate can be slowly pulled off and sprayed with the SOAP and water solution.

During this process, the film from top to bottom must be angerakelt. Achieved the lower edge is the pressure from the inside to the outside firm Gera Kelt, this is to make sure to remove all the bubbles formed in the film, otherwise it may happen that the foil from the hanger supersedes. As long as film and earrings are still wet, all bubbles should be easy to remove. If necessary, the foil with a hot air blower must be heated again to remove the bladder from the film. In the case of Plottes must concludes the Kasch er film be removed, these remove carefully so as to not remove the letters. Now, a part of the picture is finished. These steps from to spraying of the vehicle up to the fixed blades, be repeated, until was pasted over the entire desired surface of the trailer and the truck lettering is complete. At smaller sites, such as the Dry bonding suitable outdoor area of the driver’s cab, as a wet application. Adam M.